At first I thought labelling this brand “America’s Greatest” on the packaging was some kind of superfluous marketing rouse and I was ready to guffaw, but this brand really lives up to it’s name. The best American brand coffee I’ve had thus far. I purchased the espresso bean variety and it is lovely — bold and smooth, nutty, and satisfying, and not bitter AT ALL. Most American roasters are bitter to some extent. Really glad I found this!